Atlas Actions for Racial Justice

By: Atlas Staff

Feb 9, 2023

Originally published on 6/26/20. We use this space to provide updates about the follow-up to our commitments made in June 2020. 

Please read our complete statement here.

We understand that our words are only as valuable as our actions. Therefore, we intend to make substantive changes in our behavior, our practices, and how we support our broader community to contribute to meaningful solutions to systemic racial inequality.

We commit to the following: 

  • To examine our own implicit biases and how they impact our practices and processes.
  • To contribute our time and money to organizations working to correct injustice, end violence, and provide opportunities to Black people and people of color.
  • To be accountable to ourselves and our coffee community to share our progress.

We have reflected internally on our actions and considered our sphere of influence. To start, each small team at Atlas met to discuss our thoughts and hopes about racial equity at our company and in the specialty coffee industry, and we then formed a working group and sub-groups to make progress on the following actions:

  • Internal education, such as implicit bias and anti-racism training.
    • Our entire staff completed a multi-part Diversity, Equity, and Inclusion training as a team throughout 2022. 
    • Since June 2020, a group of us participate in a monthly Racial Equity Multi-Media Club, sharing and discussing articles, essays, videos, and podcasts focused on anti-racism. 
    • One significant realization was the need to change hiring practices. Thus far, our shift to hiring some remote workers has resulted in greater diversity in candidates. We have changed education and experience requirements, when possible, to encourage a more diverse pool of applicants. We have also reviewed our job posting language to be inclusive and ensure that it is not racially or gender biased.
    • With the return of international travel in 2022, we shifted all photography and videography from Atlas staff when visiting producing countries to hiring local photographers who are members of a coffee-producing community when possible 
  • External education for coffee professionals, including the role of colonialism on supply chains
  • Increasing representation and amplifying BIPOC coffee professionals' voices by providing development opportunities and partnering with organizations already working to promote racial equity in specialty coffee.
    • We're proud of Atlas Green Sales Representative Tymika Lawrence's work as a Founding Board Member of the Coffee Coalition for Racial Equity. 
    • Our work and values are supported by our global partners within the Neumann Kaffee Gruppe (NKG). The NKG Partnership to Advance Coffee Equity (NKG PACE), created in close cooperation with the Coffee Coalition for Racial Equity, was announced in June 2021 and launched in May 2022. NKG PACE is a world-class training program offering members of the Black community — a group that experiences the largest gap in employment and decision-making roles in the US coffee industry — opportunities to become green-coffee quality specialists. The first cohort of NKG PACE Partners are currently living, learning, and working in QC--Porttia Portis is part of our team at our office in Seattle, Charles Umeano is working for NGUS in Hoboken, and Jayy Terrell joined the group at InterAmerican Coffee in San Diego. Now, the next group of candidates is in the final stages of the application process for the 2023-2024 cohort.
    • As a sponsor of Glitter Cat Barista, we support their anti-racism commitments and Glitter Cat HR Project, born out of their  Business Accountability Project.

Here are some of the things that we are reading, watching, and listening to now to learn from and support Black voices in specialty coffee:

Here are some ways that you can support Black voices in specialty coffee:

Please share your feedback and recommendations with